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Insider

Bulls are better than their record; Cavs are worse

If there is one thing, above all else, that I would tell people to focus on during the first half of the season, it's this: You need to look at the process, not the results.

This is incredibly difficult because we're a results-oriented society and, like almost any sport, the NBA is a results-oriented business -- wins and losses are the only currency accepted here. But, although coaches will recoil in horror when I say this, if you're trying to gauge the quality of a team, win-loss record is terribly overrated.

It's not the result -- the win or loss -- we should be focusing on but what those results tell us about the team's likely wins and losses in the future. And it turns out that using past win-loss records isn't necessarily as accurate as a few other tools.