Phil Mickelson took the PGA Championship Monday. It's the first time I sensed that people cheer for Phil and Tiger Woods in different ways. I believe the loud cheers for Tiger are a result of his golf achievements, while the cheers for Phil are for his golf and for his personality. It's easier to relate to Phil. He at least looks a little out of shape and his smile is the best in golf. As for Tiger, I believe that a lot of people don't know who he is because they haven't been let inside his emotions like they have with Phil. That's why I think Mickelson makes a better endorser than Woods does. He just comes off as more genuine.
On a related note, people always tell me they have a hard time believing Woods really drives a Buick. If Tiger doesn't, at least he hasn't blown his cover yet. On Sunday, the television cameras filmed him as he pulled into the players' parking lot driving -- you guessed it -- a Buick. It's not like Buick gives him a chance to mess up, though. They provide him with courtesy cars for every tournament.
Phelps welcomed in China: One year ago Sunday, Michael Phelps won his first of eight medals at the Olympics in Athens. After finishing with six more medals (five golds and a silver) at the recent World Championships in Montreal, Phelps traveled to China to fulfill obligations associated with his deal with Chinese electronics company Matsunichi.
To continue reading this article you must be an Insider
