What I learned this weekend 
October, 24, 2011
10/24/11
11:11
AM ET
By Greg Biggins | ESPN.com
'Have you ever heard of free advertising'
Notre Dame had several official visitors for the USC-Notre Dame game Saturday night, but it was USC that could end up the big winner after the Trojans thumped the Irish. USC is also recruiting several of the recruits Notre Dame brought in and Kiffin was happy they got to see the show USC put on.
When a reporter asked Kiffin what it was like to get such a huge win in front of the all the recruits, he said “Have you ever heard of free advertising.” The Trojans had the opportunity to show off their product in front of a nationwide audience and some of the top players in the nation, all on Notre Dame’s dime.
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The West Region consists of the states of Alaska, Arizona, California, Hawaii, Idaho, Montana, Nevada, New Mexico,
Oregon, Utah, Washington and
Wyoming and provides talent for Pac=12 programs and other national recruiting programs.