It's no secret that in the Los Angeles sports market, winning is a major component to filling the vastness of the Los Angeles Memorial Coliseum, which lists a capacity of 93,607.
Nobody has done football winning at the collegiate level in the City of Angels quite like the University of Southern California Trojans. With such accomplishments as 11 national championships, 37 conference titles, 46 bowl appearances and six Heisman Trophy winners, you'd think that would be enough to draw the masses into its fabled home in Exposition Park.
Filling the Coliseum for games against rival UCLA and Notre Dame rarely has been a problem. Others on the schedule, though, have been the challenge to put bodies in seats. USC always has had its core fans, but it takes more than that to fill the Coliseum on a weekly basis. It takes superstars, as well.