This is how you get people to a ballgame:
Baylor is looking for statement victory against the Sooners, writes the Fort Worth Star-Telegram's Jimmy Burch. Baylor's high-powered offense rises above all defensive tricks, in the opinion of The Oklahoman's Berry Tramel. If you're going to the game tonight, you better get there early.
The Sooners know they have to hit the ground running, reports the Norman Transcript's John Shinn. The Sooners might have found a replacement for FB Trey Millard. Unfortunately for them, he won't arrive in Norman until next year. OU also added a future home-and-home date with UCLA.
The stakes are similar for Kansas State and Texas Tech this weekend, the Kansas City Star's Kellis Robinett details. K-State coach Bill Snyder is gunning for his 175th career win. The Red Raiders are seeking to stop their two-game skid.
The Oklahoma State defense is making a statement, writes The Oklahoman's John Helsley. The paper's Gina Mizell profiles Derek Branson, who has gone from unknown walk-on to impact playmaker for the Pokes. Oklahoma State added a future home-and-home date with Pittsburgh.
The Jayhawks are focused on the finish, according to Lawrence Journal-World's Matt Tait.