Franklin a home run hire for recruiting

January, 11, 2014
Jan 11
9:35
AM ET


STATE COLLEGE, Pa. -- ESPN 300 receiver De'Andre Thompkins didn't know whom his Penn State coach would be on Monday night. The Nittany Lions' commit only knew the coach he preferred.

"I really hope [James] Franklin takes it," he told ESPN.com, five days before the hire became official.

He wasn't the only one -- four-star wide receiver Chris Godwin felt similarly -- because Franklin's reputation precedes him. He's the gregarious coach who calls recruits "homeboy" and the tireless recruiter who clips two cell phones to his boxers when he's preparing for a night's rest.

[+] EnlargeJames Franklin
Don McPeak/US PresswireJames Franklin was the most successful coach at Vanderbilt in generations, and his outgoing personality is infectious.
He garnered Vanderbilt commitments from ESPN 300 prospects in Florida, Georgia and California. He convinced offensive tackle and Louisiana native Bailey Granier to choose Vandy over Alabama and Florida State. And he reeled in 22 four-star recruits during his time there -- a half-dozen more than Penn State. The Commodores managed a total of just one four-star prospect in the six previous classes.

Franklin's impact on the Nittany Lions' future recruiting classes -- and on overall recruiting in the Big Ten -- should be instant and far-reaching. An ACC coach told CBS' Bruce Feldman that, if Franklin wound up at Penn State, "He'd kill it in recruiting around here."

"He's very different because he's so approachable," said Ricky Bowers, a high school coach at The Ensworth School in Nashville, Tenn., whose team won four consecutive state titles. "He's just different. He's friendly, likable and passionate.

"The only way you wouldn't like him is if you were jealous of him."

Franklin drove to Ensworth before the state title game just to wish Bowers luck. And Bowers said Franklin is that rare type of coach with whom he can just shoot the breeze on the occasional lazy day.

Franklin was characterized by others as an energetic recruiter with an infectious personality -- so Bowers wasn't surprised much by all the NFL attention. After all, Nashville-area recruits looked at Franklin as the man who built up the local college program out of the ashes. Lest you think that's an exaggeration, consider this: Before Franklin arrived in the Music City, the Commodores last boasted a nine-win season in 1915, a full decade before Joe Paterno was born. In the past two years, Vanderbilt has recorded back-to-back nine-win seasons.

"Good gracious, he's got everybody fired up about football," said Marty Euverard, the high school coach at Montgomery Bell Academy in Nashville. "He just knows how to build relationships, and I think that's a key component. Some people have a gift; some don't. He's got it."

Penn State's old coaching staff tried to construct new recruiting pipelines. Former defensive coordinator Ted Roof attempted to circle back to his recruiting roads around Georgia and, when he left, safeties coach Anthony Midget focused on his old stomping grounds in Florida. Their spoils? Roof helped reel in two 2013 commits who remain on the roster, defensive back Kasey Gaines and defensive tackle Parker Cothren, from Georgia and Alabama, respectively. Midget didn't grab any in the most recent class.

Compare that untapped territory with Vanderbilt. The Commodores signed three players from California -- and that was just in the last class alone. Vanderbilt's current roster includes players from 21 states. No recruiting area has really been off-limits to the bald coach with the trademark frames.

"He's been able to cast a wide recruiting net at Vanderbilt, one that's broader than any net I've seen cast," Bowers told ESPN.com. "He's honed in on schools that Vanderbilt has not traditionally been in on. When you first see him, he just has this personality, where you like him right away. He's just a nice guy and, yeah, he's a really good recruiter."

Franklin was able to attract top recruits to a cellar-dwelling program and turn it into something special. It's unknown what he can do with a former powerhouse -- whose fans once showed up in the thousands for a 7 a.m. pep rally, and showed up by the handful Wednesday night in snowy, below-freezing temperatures at the airport just to catch a glimpse of Franklin.

Nobody can say for sure the heights that Franklin can take this program, recruiting-wise. But Thompkins and Godwin aren't the only ones who are excited -- and Big Ten newcomers Maryland and Rutgers, two teams in PSU's recruiting footprint, shouldn't be the only ones who are worried.

Josh Moyer | email

Penn State/Big Ten reporter

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