Alabama Crimson Tide What they are selling: What's not to sell? Alabama is coming off back-to-back national championships, and the Crimson Tide had nine players taken in April's NFL draft, including three in the first round. For the critics who say you won't play early at UA, ask T.J. Yeldon and Amari Cooper how much they contributed as freshmen.
What they are missing: Although they won a national championship, the Tide didn't generate much pass rush last fall, and they had trouble containing freshman sensation Johnny Manziel. Also, they need to rebuild the offensive line, a unit that anchored the offense last year.
Arkansas Razorbacks What they are selling: New head coach Bret Bielema runs a completely different offensive system than the previous two Arkansas coaches. The Razorbacks are selling an opportunity for freshmen to come in and earn playing time early in their careers.
What they are missing: The Razorbacks signed only one offensive lineman, Denver Kirkland, who was rated a four-star prospect or higher last year. In this run-heavy system, look for Arkansas to focus on landing talented players along the offensive line.
Auburn Tigers What they are selling: It's a new regime for Auburn, but there's a familiar face running the show. New head coach Gus Malzahn knows the program from his days as offensive coordinator. He's already shown the ability to recruit, stealing ESPN 150 linebacker Tre Williams away from the Tide. There's a sense of excitement on The Plains again.
What they are missing: Malzahn filled out his first recruiting class with playmakers, but Auburn needs to build up front on the offensive and defensive lines. No matter what offense you run, if you want to win in the SEC, you need to be able to compete up in the trenches.
Florida Gators What they are selling: With no proven wide receivers on the perimeter, Florida is attempting to sell early playing time at the position. A chance to play for one of the best defensive minds in college football in Will Muschamp is another selling point to defensive prospects.
What they are missing: Production on offense. After finishing 114th nationally in passing offense, it will be hard to sell playing time to wide receivers without an explosive passing game in place.
Georgia Bulldogs What they are selling: Freshmen, if they're good enough, play early at Georgia. From running backs Todd Gurley and Keith Marshall to offensive tackle John Theus to defensive end Jordan Jenkins, several freshmen Bulldogs made major contributions on a team that was a few yards away from making the national championship game.
What they are missing: Georgia has brought in four top-12 recruiting classes in the last four years. Depth might become an issue for some recruits, but Georgia has certainly shown a willingness to play younger players.
Kentucky Wildcats What they are selling: After finishing 2-10, Kentucky fired coach Joker Phillips. New head coach Mark Stoops is offering a fresh start and a chance to help build Kentucky in to a contender in the SEC East.
What they are missing: Plain and simple -- tradition. Sure, Kentucky is full of basketball tradition, but the success on the hardwood completely overshadows the football program. A record 50,831 fans attended the Wildcats' spring game, so the interest level is certainly headed in the right direction.
LSU Tigers What they are selling: An unprecedented 10 underclassmen declared for the NFL draft. LSU is selling the opportunity, not only for early playing time because of the departures, but a chance to make it to the NFL in three years.
Ole Miss Rebels What they are selling: Ole Miss landed the No. 5-ranked class in the country, including No. 1 overall player Robert Nkemdiche and No. 1 offensive tackle Laremy Tunsil. Look for Ole Miss to sell recruits on the opportunity to help build something special under head coach Hugh Freeze.
What they are missing: Freeze brought a creative and innovative offense to the SEC, but the defense is still a work in progress. Ole Miss finished 12th in the SEC in pass defense and will need to continue to build depth in order to compete for the SEC West championship.
Mississippi State Bulldogs What they are selling: Only 11 of 22 starters return for a team that finished 8-5 last year. The Bulldogs offer recruits a chance to play early and play in the best division in college football.
What they are missing: Mississippi State returns its starting quarterback Tyler Russell, but who will he be throwing to? Last year's four leading receivers, including Chad Bumphis, are gone. Look for the Bulldogs to focus on offensive weapons in this recruiting class.
Missouri Tigers What they are selling: The Tigers return 14 of 22 starters on a team that went 5-7 in its first year in the SEC East. Missouri runs a fun and innovative offense that is sure to attract recruits, and there is certainly an opportunity to play early.
What they are missing: The defensive line is probably the most critical area on any defense in the SEC, and the Tigers lost their best lineman in Sheldon Richardson. Mizzou must find a viable replacement for Richardson and linebackers Zaviar Gooden and Will Ebner.
South Carolina Gamecocks What they are selling: The Gamecocks have been dominant on defense over the last few years, and a strong line is a big part of their success. South Carolina is selling an opportunity to be the next Jadeveon Clowney and be a part of one of the top defenses in the SEC.
What they are missing: Hard to believe, but head coach Steve Spurrier needs help at wide receiver. The Gamecocks signed only one wide receiver in their 2013 class. They have young bodies, but not much depth or production from the returning group.
Tennessee Volunteers What they are selling: A fresh start under new head coach Butch Jones. Since 2011, Tennessee has finished with the No. 13, 21 and 29 recruiting classes in the country. There plenty of holes to fill, and any incoming freshman will have plenty of opportunities to earn a starting spot.
What they are missing: Tennessee lost wide receivers Justin Hunter and Cordarrelle Patterson to the NFL draft and must replace their production on the outside. The Volunteers are also thin in the secondary and will look to recruiting to plug some key holes on defense.
Texas A&M Aggies What they are selling: There is a lot to sell a recruit on at Texas A&M right now. An explosive offense which led the SEC in total offense by more than 100 yards a game, Heisman Trophy winner Johnny Manziel and a team that went into Tuscaloosa and handed Alabama its only loss last season.
What they are missing: There are still some holes to fill on defense. The Aggies finished with the No. 8-ranked defense in the SEC and the No. 10-ranked pass defense in the league. They also need to replace talented defensive end Damontre Moore, who is now in the NFL.
Vanderbilt Commodores What they are selling: Head coach James Franklin has taken Vanderbilt to a bowl in two consecutive years, and the Commodores are bringing in a solid recruiting class. Selling recruits on an opportunity to play at Vanderbilt during one of the best eras in the school's football history is enticing to high school recruits.
What they are missing: Vanderbilt is not yet on par with other SEC schools as far as facilities. The Commodores, though, are certainly headed in the right direction. A new indoor practice facility is being constructed, and stadium renovations are in the planning stages.